Our conference is a meeting place for concerned professionals and organizations seeking updating and exchange on sustainable, responsible and solidary actions for the future tourism worldwide.

Sustainable & Social Tourism Summit organizes a yearly international conference, attended by leaders, decision makers, business owners, government officials, investors, representatives of international organizations, consultants and tourism professionals from over 35 countries to catch up with the latest trends and practices.

Day 1


Monday, September 6, 2021


Convention Center of the Paradisus Cancun hotel, by Melia

09: 00 – 19:00

09:00 – 12:00

10:00 – 11:30

12:00 – 13:00

12:00 – 14:00

18:00 - 21:00

Registration at Melià Paradisus Cancún Hotel

Course: Blue Economy Leadership Team CCAD MAR2R / ICSEM

Webinar: Solutions for climate change adaptation & sustainability in
hospitality by Welliance (Previous registration required/virtual)

CNET’s (National Entrerpreneurial Council of Mexico) sustainability
desk installation (By invitation only)

Virtual course: Sustainable tourism and cultural heritage interpretation;

Welcoming cocktail

18:00 - 21:00

ISTO Americas board of directors meeting (private)

Carlos Rodríguez Olivet/Yolanda Molares, CCAD (By invitation only)

COVID 19 test for participants – Compulsory

Fernando Ramos, INECO, Spain (Previous registration required)

Eva Schichl, Welliance.
Rosaura Cuevas, ADAPTUR.

Day 2

Conferences and panels

Tuesday, September 7, 2021

08:30 - 09:00

09:00 – 09:10

09:10 – 10:10

10:00 – 10:40

11:00 – 11:20

10:40 – 11:00

11:20 – 11:50

11:50 - 12:00

12:00 - 13:00

14:30 – 15:00

15:40 - 16:10

15:00 - 15:40

16:30 – 16:50

16:10 - 16:30

16:50 – 17:20

17:20 - 18:20

18:20 – 18:50

Registration at Melià Paradisus Cancún Hotel
COVID 19 test for participants – Compulsory

Welcoming words

Panel: The private sector action for a socially responsible
and sustainable tourism

Master lecture: Regenerative Tourism: triumph or tragedy?

Presentation: Melià Hotels International sustainability and
social responsibility programme

Lecture: Venice better than ever: a plan to rebuild tourism
after pandemic.

Coffe break

13:00 - 14:30

Lunch time

Official opening ceremony

Lecture: Innovation and sustainability for a new tourism

Panel: Alliances for a sustainable tourism in Guanajuato

Lecture: Financial opportunities for the tourism private sector

Presentation: New climate change adapted investment
and climate change hotel industry integration guides

Lecture: Sustainable tourism and COVID-19: Social and environmental
impacts and building-back better.

Panel: Tourism and biodiversity, the Kuxatur project

Lecture: The technological revolution and tourism: Chat for Travel?

Coffe break - Expo

Coffee break - Expo

Jake Kheel, Vicepresident, Puntacana Group Foundation,
Dominican Republic.
José Chapur, CNET, Mexico.
Mariana Pérez, AFEET, Mexico.
Arik Staropolsky, STA Consultores.

Anna Pollock, Conscious Travel, United Kingdom (Virtual)

Sergio Rodríguez Abitia Sustainable & Social Tourism Summit
organization committee

Daniela Díaz, Regional manager for sustainable tourism,
Melià Hotels International.

Simone Venturini, Tourism councelor for the Venice
authority, Italy (Virtual)

Miguel Torruco, Tourism Secretary of Mexico.
Carlos Joaquín, Governor of Quintana Roo.
Vicente Ferreyra, Organization committee president,
Sustainable & Social Tourism Summit.
Fredy Chiroy, Pro tempore president, CCAD.
Mara Lezama, Mayor of Cancun.
Ilka Aguilar, Executive Secretary, SITCA.
Mynor Espinosa, Director, Melià Cancun Hotel.
Isabel Novoa, President, ISTO.
Juan Carlos Rivera, President, ASETUR.

Natalia Bayona, Senior expert in innovation, digital
tranformation and investment, UNWTO (Virtual)

Rogerio Basso, Tourism leader for Latin America latina and
the Caribbean, BID Invest (Virtual)

Juan José Álvarez Brunel, Tourism secretary of Guanajuato, Mexico.
María Isabel Ortiz Mantilla, Secretary for Environment and territorial
planning, Guanajuato.
Francisco Peyret García, Sustainability and environmente director,
San Miguel de Allende.
Fabián Trejo Rojas, Regional counselor, ADAPTUR.

Nancy Hernández, Sectur Mexico.
Héctor Alafita, Alafita y Asociados.
Rosaura Cuevas, ADAPTUR Regional couselor for Riviera Maya.
Lyn Santos, Corporate Sustainability Sr Manager, Karisma Resorts.

Cesar González Madruga, Sectur Mexico.
Edgar González, PNUD México.
Tiahoga Rouge, PNUD México.
Lucía Ruiz, WWF México.
María Elena Martínez, Conservación del Territorio Insular Mexicano, AC.
Liliana García, Amigos de Sian Ka’an, AC.

Kei Shibata, Co-founder & CEO Venture Republic Group –
Travel jp & Trip 101, Japan (Virtual)

Anna Spenceley, Chair of the IUCN Tourism and Protected
Areas Specialist Group, Papua New Guinea (Virtual)

Day 3

Wednesday, September 8, 2021

09:00 – 09:15

09:25 – 09:40

09:40 – 10:10

10:40 – 10:50

10:10 – 10:40

10:50 – 11:50

12:15 – 13:15

13:15 – 14:30

14:30 – 14:50

14:50 – 15:10

15:10 – 15:30

15:50 – 16:00

15:30 – 15:50

16:00 – 17:00

17:40 – 18:00

18:00 – 18:10

Welcoming words and presentation of the project.

07:30 – 09:00

Registration at Melià Paradisus Cancún Hotel
COVID 19 test for participants – Compulsory

Signature of the collaboration agreement between SITCA, CCAD
and Sustainable & Social Tourism Summit

09:15 – 09:25

Message from the Secretary of Tourism of Mexico Miguel Torruco (video).

Message from the Director of the National Institute of Tourism
of Guatemala Mynor Cordon (video)

11:50 – 12:15

Lecture: The Belizean tourism sector action to protect the
Mesoamerican Reef

Carlos Marín, Director, Alltournative, Mexico

Coffe break - Expo

Panel: Sustainable tourism and blue growth in SICA countries

Panel: Tourism in indigenous and african-descendants communities in the
Mesoamerican reef region: COVID19 challenges and colective solutions

Panel: Collaboration network in the Mesoamerican reef region

Lunch time

Presentation of enterpreneurial actions

Message from the Secretary of State for Tourism in Honduras
Nicole Marrder (video)

Coffe break

CEO’s Panel: Good practices in social responsibility and sustainability

Awards ceremony for best practices in sustainability and social
responsibility in the Mesoamerican reef region.

Closing words: Towards a more certain future

Dialogue on enerpreneurail actions

Presentation: The Australian experience of tourism in the reef

Mario Escobedo, Director, MAR2R Project.
José Juan Domínguez CONANP/SEMARNAT, Mexico.

Fredy Chiroy, Pro Tempore President, Central American Commission
for Environment and Development (CCAD).
Ilka Aguilar, Executive Secretary, Secretary for Central Amercican
Tourism Integration (SITCA).
Vicente Ferreyra, President, Organization committe of the Sustainable
& Social Tourism Summit.
Witness of honor: Jair Urriola, Executive Secretary CCAD.

David Simmons, Chair of Earthcheck Research Centre,
Australia (Virtual)

Ilka Aguilar, SITCA.
Violeta Reina, OSPESCA.
Jair Urriola, CCAD.
Yolanda Molares, ICSEM.

Nicole Solano, Chief Executive Officer, Ministry of Tourism and
Diaspora Relations, Belize

Ramiro Batzin, CICA (Virtual).
Román Caamal, Communitarian tourism network of de Mayan
zone of Quintana Roo, Mexico.
Dolores Cabnal, Ak Tenamit, Guatemala.
Marcio Rivera, Pro tourism communities association of Honduras.
Leyla Solano, ICT, Costa Rica & ISTO Americas.

Ana Giró, President, Reef restoration network for the MAR (virtual).
Reinaldo Morales, OSPESCA (Virtual).
Carlos Rodríguez, MAR Fund / MAR2R.

Mynor Espinosa, Director, Melià Paradisus Cancun hotel, Mexico

Douglas Thompson, Black Orchid Resort, Belize.
Eugenio Gobbato, Hacienda Tijax, Guatemala.
Jhony Zúniga, El Guapos Restaurante, Honduras.
Reynaldo Bretón, Cancun Sailing, Mexico.
Fernando Mandri, Integra, Tourism for Good, Mexico.

17:00 – 17:30

Signature of public-private alliances for a responsible tourism with

Jorge Salaverri, La Ceiba Tourism Chamber, Honduras.
Anaite Castillejo, AGEXPORT Sustainable Tourism Commision,
Francisco Fernández, Asociados Náuticos de Quintana Roo,
Román Caamal, Quintana Roo’s Mayan Zone Community Tourism
Network Mexico.
Dolores Cabnal, Asociación Ak Tenamit, Guatemala.
Marcio Rivera, Asociación Pro Comunidades Turísticas,

17:30 – 17:40

ISTO Membership certificate delivery to Sustainable & Social
Tourism Summit AC.

Verónica Gómez, ISTO Americas.
Vicente Ferreyra & Fernando Mandri, Sustainable &
Social Tourism Summit.

Jair Urriola, CCAD.
Ilka Aguilar, SITCA.
Mario Escobedo, MAR2R.
Vicente Ferreyra, Sustainable & Social Tourism Summit.
Fernando Mandri, Sustainable & Social Tourism Summit.

Sergio Rodríguez Abitia.

Day of the Mesoamerican Reef
In Alliance with:

Day 4

Field visits

Thursday September 9, 2021

08:00 – 18:00

12:00 – 14:00

CCAD Diploma on social and sustainable tourism, final sesión and closure

Virtual course: Sustainable tourism and cultural heritage
interpretation; ICTUR-SECTUR Code COVID-SRATSIPC-060908-2021

Verónica Gómez, ISTO Americas

Fernando Ramos, INECO, Spain (Previous registration required







Mexican States


Attendees, all professionales with a common purpose




Impressions in twitter




People reached in facebook


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